Reliable data, in three steps.

« I have worked with Lucas many times on various data collection and performance tracking issues. His technical expertise is impressive, but above all very well explained, which makes exchanges simple and efficient even for non-technical profiles. The tracking setup (GA4, GTM, events, conversions, consent, etc.) is carried out with great rigour and precision. Beyond his technical skills, I particularly appreciated his responsiveness, his teaching approach and his professionalism. He takes the time to understand the business stakes and always suggests relevant, tailored solutions. I highly recommend his services to any company that wants to improve its analytics tracking and data quality. »

« We brought Lucas in to update the tracking of our e-commerce site with a move to a server-side setup, and the experience went very well from start to finish. Lucas explained technical topics with a lot of pedagogy, helping us understand these complex, specific subjects. Deadlines were met and the rollout was closely followed, in coordination with our developers (DataLayer update), right up to the full check that our new tagging worked properly. He also recommended key partners for our needs and started the conversations with them, which saved us precious time. Throughout the project he was very responsive, drove progress and was solution-oriented. We will work with him again without hesitation and recommend his services. »

« I had the pleasure of collaborating with Lucas Rollin on a complex project for the Lafreto group, including managing the tracking of 5 websites, including Glisshop. Lucas took charge of implementing server-side tracking via GTM for Google Analytics 4, migrating third parties, and circumventing Safari ITP limitations. Throughout the mission, Lucas demonstrated solid technical expertise, great rigor, and an impressive ability to adapt to technical and structural challenges. His structured and proactive approach enabled the mission to be successfully completed. The client felt well supported, and I was able to trust his role. I highly recommend Lucas for any project requiring a tracking and analytics expert, and I would not hesitate to work with him again in the future! A little plus for his availability and responsiveness. »

« Lucas assisted us in implementing server-side tracking with Addingwell as part of our migration to a Shopify+ site. Project management was smooth and transparent, which allowed us to meet fairly tight deadlines. Lucas fully understood the specifics of this migration compared to the existing system and provided us with all his expertise to implement the most efficient setup possible. Communication was very fluid and the project went very well. I will not hesitate to contact Lucas again for a future tracking project and I highly recommend him to my e-commerce colleagues who are undertaking a move to a server-side. »

« I had the chance to work with Lucas to set up all the server-side tracking, CMP management, and GTM configuration on several of my campaigns. His support was simply impeccable: he took the time to train me, answer all my questions, and above all, he never let me go until I was completely independent! It's rare to come across someone so professional, competent, and involved. Always available, educational, and ultra-reliable. If you're looking for a trusted expert for your technical and strategic tracking issues, you can go there with your eyes closed. I recommend him 200%! »